Design cloud product packaging and pricing strategy

You are the first PM at a cloud-service startup with a modest technical advantage (e.g., faster sync), but otherwise parity features. Design a pricing/packaging plan that maximizes long-run profit and addresses the unit economics above. (1) Propose 2–3 concrete SKUs (e.g., Free/Pro/Business) with specific feature gates, storage caps, and SLAs. Justify choices using the provided cost structure (FC ≈ $400/month; per-user service costs roughly $1–$5/month depending on tier). (2) Choose between unit-based pricing only vs tiered subscription (optionally with overage add-ons). State decision criteria and quantitative thresholds (e.g., target gross margin, bill predictability vs usage variance, minimum ARPU needed to cover VC and FC at current scale). (3) Identify at least three major risks (e.g., free-tier abuse, adverse selection of high-usage users, bill shock, support/load scaling) and propose concrete mitigations for each (caps, throttling, bundling, annual plans, intro credits, or migration paths). (4) The CEO demands to "increase market share." Define an actionable plan that does not worsen losses: specify CAC/LTV guardrails, conversion targets (minimum paid share to maintain break-even), and capacity constraints. Explain trade-offs and how you would monitor and adjust using unit-economic dashboards.