Balance Fraud Control with User Experience
GoogleData Analyst · Onsite
Last updated
Practice designing fraud controls that balance expected harm, risk-based verification, legitimate-user friction, and reliable policy evaluation.
Balance Fraud Control with User Experience
Design a strategy to balance fraud control with improving the experience of legitimate users. Explain how you would choose actions for different risk levels, evaluate the trade-off, and detect when the strategy is causing avoidable friction. No particular fraud type or enforcement policy is specified, so state the context you would clarify.
Hints
Hint 1
Use more than two actions: Consider the trade-off between allowing, asking for additional verification, and blocking.
Follow-up questions
- When could a lower observed fraud rate be misleading?
- How would you assess the cost of mistakenly challenging a legitimate user?
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